Collaboration is an act of working with someone or organisations to create or achieve the same goal. In this competitive era, we must always think about ways to collaborate with employees and partners to stay ahead. In this snapshot, we explain why collaboration is important and how collaboration results in innovative outcomes.
Working collaboratively within the company enhances the way in which your group cooperates and finds solutions, resulting in greater creativity, efficient processes, and better communication. Each team member possesses unique strengths, and collaboration enables them to come up with creative ideas and contribute towards a larger common goal. It is a good chance for you to understand other colleagues more so that you can know how they can help you in your position and get things done efficiently. By understanding other team members’ job positions, you can also ask for help if you have questions that are outside your profession. This is why team collaboration in a company is important.
Collaborating with other organisations is also common to see now as businesses can gain valuable resources from each other to grow their business faster and to be more innovative – it provides significant learning opportunities, as every interaction can provide valuable knowledge and insights. Even if you collaborate with your competitor, you can create new business opportunities or receive benefits. For example, McDonald’s and Burger King are both fast-food restaurants. They collaborated to raise money for children with cancer in 2019. Burger King launched a campaign called “A Day Without Whopper” to motivate customers to buy McDonald’s burgers to support as many children as possible. This collaboration helped McDonald’s generate additional funds and also increased Burger King’s brand awareness, made people desire Whopper more, and showed their charitable selflessness.
Overall, collaboration is essential for companies to thrive in a competitive environment, and it drives a positive impact on business. Internal collaboration promotes creativity, efficiency, and understanding among team members.
Written by Judy Chang
