‘YOUR NETWORK IS YOUR NETWORTH’
Networking provides a plethora of benefits serving somewhat as a learning platform for business people of all types and levels. From opening your mind to new business directions to helping you becoming more motivated and enthusiastic about your next steps in your work life, from creating symbiotic relationships to talent spotting your next business partner, from performance and success recognition to client referrals and sponsorships. However, networking is often underestimated as a crucial tool for career success and satisfaction. Despite this, Apollo Technical’s statistics show that a staggering 80% of professionals consider networking to be essential to their career growth. Not only that, but nearly all professionals believe that face-to-face meetings build stronger, long-term relationships. Despite these findings, 41% of professionals still want to network more often, highlighting the untapped potential of networking for career growth. When done successfully, networking has the power and potential to turn acquaintances into advocates and open up opportunities that would otherwise remain hidden.
In a study conducted by Federal Reserve Banks of St Louis, they concluded that there is statistical evidence to show:
“better-connected workers climb the job ladder faster and recover more quickly if they fall. These workers also pass along higher quality referrals, which benefits their connections”.
At Introbiz we have seen much of this in action, as have our members. Dominic Attard, Business Centre Manager at Lexus Cardiff, is just one example of our members who believe that Introbiz have the ability to unlock networking’s true potential. In his testimonial he writes,
“Whether you are a one-man band or running a large organisation, the key to securing new business is meeting people! Just turn up, grab a cup of coffee and have a chat to a few people, it is amazing what comes up in conversation, just because they might not be looking to buy anything from you right now that doesn’t mean they won’t know somebody who is. Being around like-minded people definitely keeps you open-minded.”
Networking is not only essential for career success and satisfaction, but it can also expand your horizons by exposing you to new perspectives and knowledge that you may not have come across otherwise. As the saying goes, “knowledge is power,” and research by the National Center for Biotechnology Information has shown that networking and the information benefits it provides have a positive relationship with career satisfaction and overall life satisfaction.
Moreover, networking can also lead to growth in clients and customers, creating a sense of fulfilment and success. According to HubSpot, 66% of sales professionals point to referrals as their leading source of sales, while 47% suggest that most of their sales come from tradeshows and events. At our connections agency, we strive for symbiotic relationships developed through networking events and referrals because these are what make up successful and exponentially expanding businesses. It cannot be emphasized enough that “your network is your net worth,” and the connections you make through networking can be invaluable for achieving your professional and personal goals.
Key demonstrators to the value that we hold to connecting people are our extensive package types from the Basic Networker Package which includes access to all weekly networking meetings (virtual and in-person) in Cardiff, Swansea & West Wales, Bristol and Sweden, a monthly account call to ensure that you are making the most of your membership and the ‘Master Networking’ book by Introbiz founder, Tracey Smolinski, all the way to our Brand Partner Sponsorship which provides maximum exposure for businesses looking to scale their market share in the SME market. All our packages and events are targeted to drive better connections to better your business.
The power of networking through Introbiz however, is truly demonstrated by our respective clients:
“The friendly team are experts in matching up like minded businesses people. The regular, varied Introbiz networking events have formed part of my Business Development Strategy and continuously prove to be a useful tool to expand business opportunities across the city.” Gareth McTiffin – Head Of Commercial Development, Techniquest
“Accounted For has benefited from the great working relationship, we have both given and received work as a direct result of being members and would recommend joining Introbiz to anyone looking to expand their professional network with real people/businesses.” Lee Eustace – Accounted For
While networking can provide immense benefits for both personal and professional growth, it can be challenging to know where to start. That’s why we offer a range of events and business packaged deals designed to help you unlock the true power of networking and take your business to the next level. From conferences and workshops to social events and personalized coaching, we provide the resources you need to connect with like-minded individuals and develop mutually beneficial relationships.
Whether you’re looking to expand your client base, gain new insights and knowledge, or simply meet new people, our networking events and packages are tailored to meet your specific needs. So don’t wait any longer to start your networking journey. Click here to learn more about our upcoming events and take the first step towards achieving your personal and professional goals.
Alternatively, click here to access our business package deals.
Written by Lucy Beetson